We test the idea with real people first, from $3,000, then build the smallest version worth shipping. Step one, a validation sprint from $3,000: a clickable prototype, sessions with the people it is for, and a written go, change, or stop. Step two, prototype to first release, quoted after validation: design and engineering from one senior team, AI features where they help, and the code and accounts are yours. Step three, a product partner after launch, monthly. We build and run our own products, including Helm and Lila Trips.